Carolyn Moore, Senior Vice President Product Management and Marketing
Carolyn Moore is responsible for WSDTS’ product management and product marketing functions. She also directs WTDS’ online presence and participation in industry events.
Before joining Walker Digital Gaming, Carolyn was the Vice President of Direct Marketing for MGM Resorts International’s (NYSE: MGM) CityCenter Residential Division, leading the design and execution of direct and online marketing strategies. Her responsibilities included direct mail and email operations, online presence including development and management of multiple websites, partnership marketing, database mining, and customer segmentation strategies and analytics.
Prior to her role with CityCenter, Carolyn was the Executive Director of Loyalty Marketing for MGM MIRAGE responsible for developing and maintaining competitive gaming and non-gaming loyalty programs, loyalty platform development, and managing a range of partnerships and initiatives to acquire, retain, and grow customers.
Carolyn earned a Bachelor of Arts degree in Organizational Communication as well as a Master’s degree from Purdue University in the same discipline.